Monday, September 3, 2012

Google SWOT Analysis

4 comments:

  1. Hi Jeanine,

    Thank you for posting the Google SWOT analysis and I apologize for commenting so late. One of the items that you listed that caught my attention is the importance of China. Can you explain more what you mean? Great post! Thank you!

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  2. Hi Jacqueline,

    Growth in China is huge and Google is not the preferred service provider for a search engine. Baidu is the number one search engine in China by far, Google is a fraction. This represents a huge opportunity for Google. Hope that is what you are looking for.

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  3. I'm not sure if Google could ever accept a business practice of six-sigma. Google’s motto is ‘Don’t Be Evil’ but a company that doesn't care as to whose toes they step on in terms of patents and copyright infringement, I ‘m not even sure if they really care for the consumer either. Seeing that 99% of Google’s income comes from advertising all they seem to care about is finding cool programs that consumers like, so that they can steal demographic information from the consumers while they use these legal or not legal programs and in return sell this information to advertisers. Shady, Shady…

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  4. Jeanine - thank you for further explaining!

    Joe - You bring up a great point. I was unaware of how many legal situations google put themselves in. I really liked Google, still like Google, but when I read the multiple copyright issues, it did make me wonder more about the core of Google. If they are such a great company, why are they in this position?

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